Will Hammond

Bostik Glue - “Mobile Billboard

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Don't just stick it. Bostik it.
TBWA had spent weeks and a ton of money creating the Non-Stick Cooking Spray billboard slipping off it's mounting to demonstrate it's effectiveness. It took us four days to park our glue client's billboard right in front of it. TBWA was not amused. In South Africa, this is Bostik's famous tag line.
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